Strategic Career Planning

written down with a date
becomes a GOAL

broken down into steps
becomes a PLAN

backed by ACTION
makes your
dreams come true.

 - Greg Reid

* * * * *

“Through my work with Julie, I was able to understand the long arc of my professional career in a new way. We explored aspects of my personal and professional life and recognized patterns and commonalities that helped me solidify how I wanted to move forward. She encouraged me and inspired me to become the best version of myself by reminding of the things I am most passionate about. In the end, she helped assemble all of my seemingly disconnected passions and interests into something powerful and whole. I'll be forever grateful. Her pricing is a real value, too, as far as I'm concerned!”

– Charles F.

"The most reliable way to predict the future is to create it." - Abraham Lincoln

What is Strategic Career Planning

Strategic Career Planning is a four 60-minute session series that helps navigate the process of identifying your career goals, crafting a strategy to reach those goals, and developing a roadmap comprised of action steps and milestones. 

This work requires serious thought and energy. Collecting information about all your options can quickly become overwhelming and difficult to manage while fulfilling your current professional commitments. It can also be an emotional roller coaster, an ever-changing blend of exhilaration, disappointment, anxiety, and hope.

Take heart! There is a process that keeps you moving steadily forward despite these challenges.

Strategic career planning is essential for career development. The process ensures you remain focused and engaged,

are prepared for any challenges, and incorporate a customized strategy when evaluating opportunities or next steps.

The framework outlined below identifies the phases of a career development cycle that leads to

the pursuit of a satisfying career.


I help clients get in the driver’s seat of their career by focusing on

how they can instead of why they can't.

This series allows you to see yourself, your career/role, and the world

differently and empowers you to move tirelessly towards change — every day.

Loss of control is the primary cause of your frustration, distress, and pain.

Take your power back and become the architect of your career and life.

Your feelings of being stuck, trapped, or dissatisfied

will begin to disintegrate when you decide

change is possible, and commit to it.

Get unstuck and start moving forward again!

This strategic career planning series helps you identify your desired career trajectory and next steps to create more opportunities that are right for you. Life is unpredictable and loves to throw curveballs, often offering unexpected opportunities. Your career strategy will help you evaluate these opportunities to determine if they align with your career goals. A career strategy breaks the cycle of jumping ahead blindly with no idea what may be around each turn and allows you to explore how things will play out over time before saying yes or no.

Pricing $599 

Understand what you want,

believe that you deserve it,

and be bold enough

to step up and claim it.

It will take courage, hard work,

focus, and commitment

to affect the change you desire

but designing your journey

will be empowering, fulfilling, and challenging.

* * * * *

"I was unsure what to expect in working with a career coach.  Julie has proven to be the perfect resource for helping me focus and get unstuck.  She helped me learn from my past and has helped me see a path moving forward based on my strengths.  I can't say enough good things about working with Julie"

– Chris L.

* * * * *

“When I decided to work with a job coach I had a vague idea about my needs as a professional in the midst of a career change.  Julie really took the time and helped me dig deep to really understand my career path and my strengths.  Not only did she help me see how valuable I was as an employee but she gave me spectacular advice that I could apply to all areas of my life.  I highly recommend Julie for anyone wanting to maximize their individual potential.” 

- Wendy F

* * * * *

“This was a fantastic experience for me.  Months later I'm still enthralled with the time I spent with Julie.  It has driven me to new decisions and a path forward where I know I'll spend my days doing work that makes me happy.”

– Linda S.

Overview:  Creating a Strategic Career Plan

A career strategy deepens your understanding that career decisions should not be viewed as one-time events but as a step in your life-long career development. By completing this educational series, you will master the tools necessary to manage your career over a lifetime by cycling through the process as you evolve personally and professionally.

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Module 1

Self-Assessment / Confronting Reality

Get honest with yourself. Assess where you are today and identify:

  • Greatest achievements and worse performances

  • What is working professionally and what is not

  • Strengths, skills, and weaknesses

  • Professional attributes contributing to your success

  • Values

  • Interest and passions


Finding your optimal career direction isn’t just about what you do; it's better defined as the effect you have on others. What is your contribution to your professional community? Shifting your perspective from "what you do” to “what is your impact” or “what can you contribute” is an essential step in understanding the role you should be playing.

  • Pros and cons of pursuing a passion, seeking meaning, or following the money!

  • What engages your reward system?

  • Everyone impacts the world through their work, what do you want your impact to be?

  • What can you do professionally that contributes to that impact?

Module 2

Work-Life Balance
  • What do you want to do with your life outside of work?

  • Evaluate the tradeoff between work hours and reaching your personal and professional goals.

Explore the Unique "Genius of You"
  • What are your competitive differentiators?

  • Craft your unique selling proportion/Personal Brand

Module 3

Brainstorm & Research Career Options
  • Making career choices when you are undecided

  • Identify roles/career direction that suits both your strengths and personal preferences.

  • Research and Analysis

  • Evaluate the compatibility between what you know about yourself and what you’ve learned about a  given career

Close the Gap

To accurately evaluate the gap between where you are and where you want to go, you’ll need to check your ego at the door and be brutally honest with yourself on your starting point.

  • Education or work experience needed to realize one's full potential.

  • What is required to perfectly position you (personally) for your next role

  • What is needed to perfectly position you (professionally) for your next role

  • Opportunities for Improvement

  • Addressing personal obstacles preventing a successful transition, such as health, finances, lifestyle

  • Addressing professional obstacles preventing a timely transition such as creating breathing room, disentangling yourself

Module 4

Goal Setting, Define Personal/Career Objectives

Not knowing what you want – from your major life goals to your day-to-day desires is like driving with no pre-destination for where your journey will end. How will you know when you get there? Are you headed in the right direction? It's best to explore your life holistically when trying to plan a career strategy.

Gain clarity about what you want so you have a target.

Defining what your next chapter looks like?

  • Life/personal goals – what do you want out of life?

  • Professional goals. – what do you want out of your career?

  • Identifying and resolving conflict between your personal and professional goals

  • Create a timeline incorporating each goal

Craft Your Strategic Plan
How Do I Get From "Here" 
to "There"
(current reality)  >>>  (desired reality)

  • Identify behaviors and choices that support your goals and which do not, so you know when you are heading toward your goal and when you are off track.

  • Identify specific initiatives for each objective/goal.

  • Determine what resources are required to execute the initiatives

  • Identify your milestones for tracking progress

Pricing $599

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